Chris Wiltshire has been appointed the new branch tactical marketing manager at John Deere Limited, from 1st October 2014. Chris replaces Gordon Day, who has elected to retire at the end of September after 31 years’ distinguished service with the company. In his new role, Chris will be responsible for delivery of all John Deere’s agricultural and turf marketing programmes and activities in the UK and Ireland.Chris Wiltshire graduated with a degree in Agricultural Engineering with Marketing from Harper Adams University in 1998. He began his career as a technical training instructor for a European competitor prior to joining John Deere Limited in 2000 as an agricultural demonstration instructor, before becoming an ag demonstrator/marketing specialist the following year.Chris moved to a marketing position in Zweibrücken, Germany at the end of 2002 before returning to the UK in 2004 as territory manager for Northern England and the Scottish Borders. He then returned to the John Deere headquarters at Langar in 2010 as product line manager responsible for hay and forage products. In this position Chris was instrumental in building the image and market share of this product line, which led to the launch of the company’s self-propelled forage harvester certification programme.In 2011 Chris moved to Deere & Company’s Global Training Organisation, assuming responsibility for training delivery in the UK and Ireland. During his three-year tenure, also based at Langar, Chris made a major contribution to improving both the range and quality of training provision, as well as levels of satisfaction across the business.Gordon Day joined John Deere Limited in 1983 as a training instructor. In 1986 he was promoted to area service manager, before becoming agricultural territory manager for the West Midlands in 1990. In 1995 Gordon gained a further promotion to product line manager for tractors and loaders. In this position he was instrumental in the company achieving market leadership in tractors in both the UK and Ireland.In 2011 Gordon assumed the newly created role of branch tactical marketing manager, a position which he has held until his retirement. John Deere Limited managing director Antony Scott said: “Gordon’s hard work, dedication and deep knowledge of the industry have made a very significant contribution to the development of our agricultural and turf business over his 31-year tenure. We wish him all the best as he moves into retirement, and thank him for his many contributions to John Deere, our dealers, our customers and the broader industry.”
MOLINE, ILLINOIS (February 18, 2014) – John Deere today announced it has become a corporate sponsor for professional golfer Zach Johnson, the seventh-ranked player in the Official World Golf Rankings. The arrangement further strengthens Deere’s commitment to golf by building on its role as a title sponsor of a PGA TOUR event and as the TOUR’s official supplier of golf course equipment.Beginning with this week’s World Golf Championship event in Marana, Arizona, the well-known John Deere trademark will be displayed on Johnson’s golf bag at all events he plays during the tenure of the multi-year sponsorship deal.Johnson has won 11 PGA TOUR events including the 2007 Masters. He has also played on three Ryder Cup and three Presidents Cup teams.“We admire Zach Johnson as a competitor and for the overall values he exemplifies in his life,” said James Field, president of Deere’s Worldwide Agriculture & Turf Division. “We believe Zach represents the core values for which the John Deere brand is known. He has unquestioned integrity, has displayed great commitment to his profession, family and community, and is one of the highest quality players in the game today.”Field said while the sponsorship has definite business objectives of promoting the John Deere brand name, it also is important to note that a portion of the company’s sponsorship goes to the Zach Johnson Foundation, which focuses on children and families in need.Johnson’s relationship with Deere’s professional golf tournament is longstanding. He received sponsor exemptions to play in the John Deere Classic both in 2002 and 2003 before he earned a full-time PGA TOUR membership. He won the John Deere Classic in 2012, has been runner-up twice, and has played in the tournament 12 straight years. Johnson also is a member of the tournament’s executive committee.“It is a privilege to represent John Deere, one of the world’s most admired companies,” said Johnson. “It is a significant responsibility to be entrusted with representing a company known around the world for its strong values. I am sincerely looking forward to it.”Deere & Company (NYSE: DE) is a world leader in providing advanced products and services and is committed to the success of customers whose work is linked to the land - those who cultivate, harvest, transform, enrich and build upon the land. Since 1837, John Deere has delivered innovative products of superior quality built on a tradition of integrity. For more information, visit John Deere at its worldwide website at JohnDeere.com
A special interest-free finance programme is now available to anyone ordering a new John Deere XUV 855D S4 Gator 4x4 utility vehicle and any John Deere Gator attachments.The scheme, which runs until further notice, is based on 60 per cent of the recommended retail price, with purchasers able to make 1 + 2 annual payments at zero per cent interest.The new XUV 855D S4 Gator makes its UK show debut at BTME 2014 in Harrogate this month (on mainstand no. M58), where it lines up alongside other new machines from the John Deere range. These include the X950R commercial rear discharge/rear collect diesel lawn tractor – a first for the company – as well as pedestrian and ride-on cylinder and rotary mowers, compact tractors and quality parts.This latest Gator model is available in olive & black livery, and can be ordered with a variety of factory and dealer installed options and attachments. The proven 22hp three-cylinder liquid-cooled diesel engine delivers a top speed of 32mph, and power steering is standard.The S4 combines versatile off-road performance, work capability and comfort for up to four passengers. To allow for extra passengers or cargo space, an easily convertible rear bench folds down to provide a flat surface for extra storage. A spacious under-seat storage compartment is also included.Cargo box, towing and payload capacities are 454kg, 680kg and 635kg respectively, and the XUV 855D S4 Gator also features true on-demand four-wheel drive and fully independent suspension. The vehicle’s base UK list price starts at £14,593 (plus VAT).